“CPA Marketing News” – July 2019
Our latest issue of “CPA Marketing News” has just been published. See it for these topics: How to Engage Personnel in New Business Development Service Profile: Mergers & Acquisitions Consulting Read this newsletter
How to Engage Personnel in New Business Development
Boost Revenues with More Involvement If your firm would like to grow, significant revenue growth may require more of your personnel to become involved in marketing. For example, if you’d like to grow by 10-15% over the next year, perhaps your firm can no longer depend on a limited number of partners to generate [...]
How to Engage Personnel in
New Business Development
Boost Revenues with More Involvement If your firm would like to grow, significant revenue growth may require more of your personnel to become involved in marketing. For example, if you’d like to grow by 10-15% over the next year, perhaps your firm can no longer depend on a limited number of partners to generate [...]
Mergers & Acquisitions Consulting
Service Profile of the Month If your firm is considering a merger, marketing is obviously a critical area to evaluate for the deal to work. How will you retain clients? What are the best methods to maximize the PR value? How can you effectively combine the unique branding and positioning strengths of each entity? [...]
“CPA Marketing News” – June 2019
Our latest issue of “CPA Marketing News” has just been published. See it for these topics: How to Choose a Website Developer Service Profile: Business Development Training Read this newsletter
How to Choose a Website Developer
Ten Key Questions to Ask If your firm needs to update your website, it can be a daunting task sorting through the numerous website development vendors. How do you know which to choose? Here are 10 key questions to ask: What is their experience level? There are many newcomer wanna-be website developers. Don’t become [...]
Business Development Training
Service Profile of the Month Do your CPAs, both partners and staff, need to improve their skills in generating new business? If so, The Specialists in CPA Marketing’s “Business Development Training for CPAs” may be the solution for your firm. This program is designed specifically for CPAs and the business development challenges they encounter. [...]
“CPA Marketing News” – May 2019
Our latest issue of “CPA Marketing News” has just been published. See it for these topics: Brown's Hierarchy of Methods to Obtain Business: What Can Your Firm Do To Grow? Service Profile: Website Development Read this newsletter
Brown’s Hierarchy of Methods to Obtain Business: What Can Your Firm Do To Grow?
Years ago, our founder developed and copyrighted “Brown’s Hierarchy of Methods to Obtain Business.” This structure helps The Specialists in CPA MarketingTM to work effectively with any of our clients to clearly identify methods that we can use to help them grow. The Hierarchy identifies five key methods, based on two essential criteria: (1) [...]