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How to Engage Personnel in New Business Development

Boost Revenues with More Involvement   If your firm would like to grow, significant revenue growth may require more of your personnel to become involved in marketing.  For example, if you’d like to grow by 10-15% over the next year, perhaps your firm can no longer depend on a limited number of partners to generate [...]

By |2019-07-25T00:14:42+00:00July 24th, 2019|News|Comments Off on How to Engage Personnel in New Business Development

How to Engage Personnel in
New Business Development

Boost Revenues with More Involvement   If your firm would like to grow, significant revenue growth may require more of your personnel to become involved in marketing.  For example, if you’d like to grow by 10-15% over the next year, perhaps your firm can no longer depend on a limited number of partners to generate [...]

By |2019-07-25T00:14:25+00:00July 20th, 2019|Email Newsletter, Email Newsletter (Plain Text)|Comments Off on How to Engage Personnel in
New Business Development

Mergers & Acquisitions Consulting

Service Profile of the Month   If your firm is considering a merger, marketing is obviously a critical area to evaluate for the deal to work. How will you retain clients? What are the best methods to maximize the PR value?  How can you effectively combine the unique branding and positioning strengths of each entity? [...]

By |2019-07-24T22:43:06+00:00July 17th, 2019|Email Newsletter, Email Newsletter (Plain Text)|Comments Off on Mergers & Acquisitions Consulting

How to Choose a Website Developer

Ten Key Questions to Ask   If your firm needs to update your website, it can be a daunting task sorting through the numerous website development vendors. How do you know which to choose?  Here are 10 key questions to ask: What is their experience level? There are many newcomer wanna-be website developers.  Don’t become [...]

By |2019-07-24T15:14:31+00:00June 23rd, 2019|Uncategorized|Comments Off on How to Choose a Website Developer

Business Development Training

Service Profile of the Month   Do your CPAs, both partners and staff, need to improve their skills in generating new business? If so, The Specialists in CPA Marketing’s “Business Development Training for CPAs” may be the solution for your firm. This program is designed specifically for CPAs and the business development challenges they encounter. [...]

By |2019-07-24T13:58:46+00:00June 21st, 2019|Uncategorized|Comments Off on Business Development Training

Brown’s Hierarchy of Methods to Obtain Business: What Can Your Firm Do To Grow?

  Years ago, our founder developed and copyrighted “Brown’s Hierarchy of Methods to Obtain Business.” This structure helps The Specialists in CPA MarketingTM to work effectively with any of our clients to clearly identify methods that we can use to help them grow. The Hierarchy identifies five key methods, based on two essential criteria: (1) [...]

By |2019-06-25T21:41:25+00:00May 21st, 2019|News|Comments Off on Brown’s Hierarchy of Methods to Obtain Business: What Can Your Firm Do To Grow?