Publicity & Public Relations

/Publicity & Public Relations
Publicity & Public Relations2018-10-03T22:51:31+00:00

Influence Your Market!

Is it important for the business community in your area to be familiar with your firm and its capabilities?  Do you face an image problem that needs to be corrected? Do you want to be perceived as an expert in your field?  If the answer to any of these questions is “yes,” then you could benefit from public relations and publicity.

The Specialists in CPA Marketing™ are highly experienced in designing and implementing successful public relations and publicity programs.  Instead of merely increasing the market’s awareness of our clients, we develop programs that influence perceptions, attitudes and comprehension.  This approach helps persuade the marketplace to purchase our clients’ goods and services.

Our services include:

• Event Management
– Speech Booking
– Seminars and Speeches
– Conferences & Trade Shows
– Client Events

• Client Relations
– Client service training
– Communications programs
– Client relationship interviews
– Client satisfaction surveys

• Media Outlets
– Internet
– Newspaper and magazines
– Trade publications
– Radio
– Television

• Media Relations
– Media kits
– News releases
– Feature articles
– Interviews/quotes
– Publicity-oriented surveys

• Other Communication Vehicles
– “Reprint” brochures
– Direct mail
– Video

We believe that the most productive publicity programs are carefully planned, successfully implemented and sustained over time.  Our many years of business experience are a crucial element in creating publicity concepts that are interesting and informative to the business community.

Seeking new heights for your marketing?™

Why Choose Us

      • CPA Marketing Experts: We understand how to market CPAs, from the smallest to the largest firms, as few others do!
      • Full-Range of Services: We’re your one-stop-shop for CPA marketing!
      • Business Strategy: The Specialists in CPA Marketing™ offers an unmatched ability to blend strategy with the selection of marketing tools.
      • BD Focus: Our business development expertise is critical to our success! We don’t just create “pretty designs” – we help generate new business for you!
      • Marketing Professionals: Our professionals are true marketing experts, not simply designers or communication majors.
      • Detail-Oriented: We make your life easier by taking care of all the details!
      • Superior Service: Our service is outstanding – great turnaround, courteous staff, excellent results.

What Clients Say

Regarding the speech that I gave yesterday, looks like I will get some clients already! I would not have had a shot without the exposure these speaking dates have given me. Thank you for making them happen!
Partner, CPA firm
We knew that we wanted more media exposure. We just didn’t know how to do it. Your firm exceeded our expectations, developing great ideas to leverage our opportunities — and you implemented them in ways we hadn’t even considered. Thanks for your part in our success!
Partner, CPA firm
When we couldn’t deny that we were losing too many clients, finally admitted that we needed help in client relations. Your help in client service training and new client communications saved our firm from layoffs and helped to turn us around.
Managing Partner, CPA firm